PROJECT 31
AT OCAD UNIVERSITY

ROLE

  • DEVELOPMENT

YEAR

  • 2017

TECHNOLOGIES

  • SVG / ANIMATION
  • GREENSOCK
  • TD BEANSTREAM Financial API

Project 31, a yearly live auction supporting OCAD University students, required both a standard promotional website, but also limited e-commerce function to support onsite and in advance sales. Working closely with the design team, this website was produced to support a microbrand. Featuring an animated SVG logo and an interactive catalog of all available works, the microsite was created to compliment the traditional printed catalog.

VIEW PROJECT
38
lots available
15
limited edition
prints
86
animated SVGs
Along with the branded experience, an e-commerce platform was setup to facilitate sales of limited edition monoprints. Building off an existing Beanstream API from TD Merchant services, the online shopping experience was kept simple and single purpose for this specific event.