URBAN ECOLOGIES
2015

ROLE

  • DESIGN
  • DEVELOPMENT
  • VIDEO/3D MODELING (C4D)

YEAR

  • 2015

DELIVERABLES

  • 3D ANIMATION
  • BRANDING
  • PRINT LAYOUT
  • WEBSITE/ONLINE REGISTRATION

The Urban Ecologies project, for a biennial conference contributing to discourse around sustainable city planning, adaptive capacity and design futures, produced a suite of branding, promotional material and a digital presence. By combining themes of turbulence, transformation, and resilience, the conference was branded with a dark, future-focused visual style and an identity that draws on the visual metaphor of the adaptive life cycle as a Mobius strip.

As part of this project, a series of motion graphics were created for a promotional video. Again, playing on the themes of the conference and the darker overtones of the content. Designed to be a visual storytelling tool, the short video was used across social media as part of the promotion of the conference.

VIEW PROJECT
3
cases for
design futures
350
Attendees
85
Logo variants
Other deliverables from this project include a branded web site/online registration form, printed promotional materials (totes, name badges, posters, etc), and printed conference proceedings.
Stills from promotional video. Combination of 3D modelling, 2D modelling, and photography.